Date: May 2008 – May 2012
Role: Graphic Designer, Web Designer, Developer & Webmaster, Photographer, Videographer, Technical Writing Consultant
Tools: PhP, CSS, xHTML, MSWord, Adobe Acrobat, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, PayPal, FileZilla, Canon 20D, Sony Handycam, iMovie, iDVD, YouTube
Effie custom designed this website to meet the clients desire to reflect a professional yet relaxed and inviting approach to Pilates. Effie’s services included document formatting and technical writing for client health information forms, studio photography and videography services as needed for continued site updates and offerings.
This site was reorganized and updated in 2010 when the clients business expanded to include Hoop Dancing services. PayPal integration was also included at this time, along with automated health forms for ease of purchase and class registrations. Additional services include business card layout design and printing.
Effie receives automated notifications from PayPal so that site updates for class registrations can be managed with minimal client involvement. Additional website improvements, features and services are in the works.
Read what Susan Stack has to say about Effie here.
This project was converted to the WordPress CMS platform in Spring of 2013. Read more about the website conversion here.